Judging the value of blog content is not an easy thing to do, but a good article is first and foremost friendly to the users who visit your blog, and secondly, search engine friendly. Insist on deep thinking, insist on diligent practice, read more excellent blogs, slowly and easily find your own style, once you have your own style, is to establish the beginning of their own characteristics.
1: This is written to the search engine, not to the user to see.
A good article is not only search engine friendly, but also user friendly, which includes the correct fluency of written expression and the quality of information that can be given to the search user. Proper search engine optimization is better than a complete stack of keywords, and remember: search engines follow the user experience. If visitors find your article too keyword-heavy, the search engines won't like it.
2: No personality, no opinion of your own.
I have seen many articles, when users click into the title, is a video, or a copy of the news. Without any description or explanation, I'm sure visitors will think you only know what you're talking about. The video and news are all available there, and users come to your blog to read your opinions and comments.
3: Wall of text, write a bunch of crap just to make up the word count.
If you really don't have the words, don't write them. The short and concise article is the fast reading era of the user's favorite article. If you want your blog to be read, don't send 1500 words or more of long articles, short points, and then short points....
4: Too many artistic cells, too much elegant content.
A blog is not Sina or even a newspaper, the writing style is more relaxed, too serious, too deep to please people. Blogging text is more casual, the best to be easy to read, easy to approach.
5: Stop comparing yourself to others, you are unique.
The most common mistake any blogger makes is comparing themselves to other bloggers. We each have a different writing style and are in a different place. If you're working on becoming a writer, practice and write as much as you can.